Bench Mark moved through a number of logo iterations over the course of a few years before asking Goodthree to redesign our entire brand identity. From first concept to final design delivery, the process was purposeful, thoughtful, and engaging. Goodthree made it possible for our team to display a core logo that encompasses all that we do, and all that we are. Without Goodthree, we would never have arrived at such a strong, enduring image of who we are as an organization. Thanks to Goodthree, we now enjoy brand recognition across a variety of media. They've helped us to display and define the essence of Bench Mark in a way that brings us together, and makes us all proud.

Will Kiefer, Founder Bench Mark Program